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Who Is Donald Trump Jr’s New Girlfriend Who Is Raising Fears That She Will Tarnish the ‘Trump Brand’

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The First Son’s girlfriend has a reputation for dating older, wealthy men. Insiders claim she is using him as a “stepping stone” to reach an even “bigger fish” — a powerful billionaire.

Donald Trump Jr. is reportedly unbothered by critics who disapprove of his relationship with Bettina Anderson. The two first sparked romance rumors while he was still involved with someone else.

Speculation about their relationship started in September 2024 after photos emerged of the two displaying affection at a restaurant near the Trump family’s Florida estate.

During that period, Trump Jr. remained publicly engaged to former “Fox News” host Kimberly Guilfoyle. However, a source alleged, “Don Jr. has been dating Bettina for about six months,” despite not commenting on his engagement to Guilfoyle, whom he proposed to in 2020.

The insider also claimed that the businessman “even took her on a trip to Alaska and introduced her around as his girlfriend when he was still very much with Kim.” Despite this, Guilfoyle reportedly ignored the situation, “For the most part Kim has looked the other way because she loves the power and lifestyle.”

The former First Lady of San Francisco had previously expressed unwavering devotion to Trump Jr. on social media. In a Valentine’s Day tribute, she shared photos of the two together.

She described him as her best friend and greatest support, adding that she was falling more in love with him every day and looked forward to their future together.

Despite her public declarations of love, those close to Trump Jr. suggest their relationship had already run its course. According to a source, there was no expectation of a reconciliation, stating, “Don is ready to move on and has been doing so anyway. He just wants things to end as nicely as possible.”

Trump Jr. appeared to have fully moved on by December 2024, when he and Anderson were spotted holding hands during an evening stroll in Palm Beach, Florida. That night, the couple celebrated her birthday with a nearly two-hour dinner at the popular downtown restaurant Buccan.

A Palm Beach insider described Anderson as “a party girl, and outgoing, and Don is smitten with her,” adding, “She is a big Republican, and wild.”

Another source offered a similar take, “Bettina is smart, sexy and savvy and knows it. She likes to have fun. Who knows what, if anything, will come from this.”

As Trump Jr.’s relationship with Anderson gained attention, those close to him reportedly voiced their disapproval. By late December 2024, sources claimed that members of his inner circle are pressuring him to distance himself from the 38-year-old Palm Beach socialite.

Their concerns center around Anderson’s past political views, with some questioning whether she aligns with the Make America Great Again (MAGA) movement due to her previous support for the Black Lives Matter movement and strict COVID restrictions.

Others worry that her reputation for partying in Palm Beach does not fit the image expected of someone connected to the first family.

After making their relationship official, Anderson was set to accompany her boyfriend to his father’s inauguration on January 20, 2025, marking her first high-profile appearance by his side.

However, not everyone in his circle welcomed the idea. A source from the transition team expressed concerns, stating that while issues in Palm Beach were one thing, bringing them into the White House would create an entirely different challenge.

Some close to Trump Jr. suspect Anderson has ulterior motives, claiming she is using the relationship as part of her “social ladder climbing” and influencer image.

Still, other insiders shared that the businessman and Anderson are not surprised by the gossip, recognizing that speculation and criticism are typical in their social circles.

Despite the ongoing discussions, Trump Jr. has not expressed any concerns about Anderson to his inner circle. However, those familiar with his political ties believe he is beginning to recognize how she is viewed within “MAGA” circles as more information about her background surfaces.

Concerns about Anderson’s relationship with Trump Jr. are not limited to politics, as longtime associates question her intentions. Speculation also arose that Anderson is using Trump Jr. as a “stepping stone” to connect with even “bigger fish,” including Elon Musk.

Since the 2024 election, Musk has been closely aligned with President-elect Donald Trump and was chosen to lead the DOGE agency, making him a central figure in the administration.

In Palm Beach, those familiar with Anderson’s background disclosed that she has a pattern of dating wealthy men who match her lifestyle and she often receives lavish gifts from her suitors.

Many in their social circle insist that protecting the Trump brand is a priority and worry that her growing presence around the family could bring unnecessary scrutiny. There are also claims that Kilo Content, a firm linked to Anderson, has been tipping off the media about her outings with Trump Jr. to raise her public profile.

Amid the skepticism surrounding Anderson, some have come to her defense, dismissing the criticism as baseless. Fashion designer Stacey Bendet, founder and CEO of Alice + Olivia, attributed the negative attention to women “fixating on competing” rather than supporting one another.

Bendet, who has been friends with Anderson for a decade, described her as “the kindest soul” with “the biggest heart,” adding that she is “witty and wise, hilariously funny, and an Ivy League grad.”

She noted that any negative claims about her friend is a reflection of societal pressures rather than reality. Bendet further emphasized, “Don adores her for good reasons!!” Over the years, Anderson has frequently been seen alongside Bendet at Alice + Olivia events, further highlighting their close friendship.

As Anderson receives support from those close to her, her relationship with Trump Jr. has reportedly become more serious. In January 2025, the two were spotted together in Washington, D.C., fueling speculation about their growing romance.

A source revealed, “Don Jr. is essentially living with Bettina at her townhouse,” adding, “His car is always there. Always.” By February 2025, insiders described their bond as strong, with many seeing Anderson as a positive presence in his life.

A third-generation Palm Beach native, Anderson has deep ties to philanthropy. After attending Columbia University, she focused on causes like mental health, conservation, and child literacy.

Her family has a history of charitable work, with her father serving on prominent boards. She actively supports the Hope for Depression Research Foundation, Project Paradise, and the Literacy Coalition of Palm Beach County, where she volunteers weekly.

Anderson’s philanthropic efforts align with her professional pursuits. According to her LinkedIn profile, she is the founder and CEO of BAE Ventures LLC, a company that reflects her passion for style and environmental initiatives.

Her academic background includes a Bachelor of Arts in Art History, Criticism, and Conservation from Columbia College at Columbia University, where she studied from 2005 to 2009.

Anderson’s dedication to philanthropy goes hand in hand with her professional achievements, as she has emphasized the importance of service and environmental stewardship in her personal mission.

She has expressed deep pride in her involvement with the Project Paradise Film Fund initiative, which aligns with her commitment to conservation efforts.

Her career philosophy centers on lifelong learning and approaching work with a higher purpose. She believes in making a meaningful impact, describing her greatest aspiration as living “a significant life” — one defined by service, gratitude, and purpose.

Guided by the belief that “to whom much is given, much is expected,” she sees giving back as both a responsibility and a privilege. Her philanthropic work is not the only aspect of her life drawing attention.

Anderson’s appearance has also sparked discussion, with admirers praising her beauty. One person described her as the “Most beautiful woman in Earth,” while another simply wrote, “Wow.”

However, not everyone has been as supportive, with some commenters expressing nostalgia for Trump Jr.’s former fiancée, “Bring back Kimberly!” and “Where’s Kimberly.?[sic].” Despite the mixed reactions, it is Anderson’s relationship with Trump Jr. that has kept her in the public eye.

Before dating her and being engaged to Guilfoyle, Trump Jr. was married to Vanessa Trump. Their 12-year marriage ended in divorce, with the couple emphasizing their commitment to co-parenting their five children.

The socialite filed for an uncontested divorce in the Manhattan Supreme Court in 2018, finalizing what some described as a long-standing separation. According to reports, their relationship had been affected by his frequent travels and the backlash surrounding some of his social media posts. The pair had married in 2005 at Mar-a-Lago.

Anderson’s relationship with Trump Jr. has sparked both praise and criticism, with some admiring her background and others questioning her intentions. As their relationship moves forward, those in his circle remain split on whether she truly fits into his world.

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